Hi, I'm
Michael Oellrich
Sales Leader. Coach. Builder.
Dynamic business development leader with over 10 years of experience driving revenue growth, building high-performing teams, and developing people on the field and in the boardroom.
About
About Me
My career has been a journey through some of the most dynamic industries in business, from financial services and lending to real estate, SaaS, and now construction and infrastructure. At every stop, the through line has been the same: build relationships, create systems that scale, and deliver results that speak for themselves.
I started my career at Supreme Lending in Austin, where I learned the fundamentals of financial products and client acquisition. From there, I moved into social media marketing and business development at No Time for Social, where I closed 75+ deals and built a disciplined outbound sales engine from scratch.
For nearly eight years at Stone Oak Property Management, I led business development efforts that resulted in 2,000+ properties onboarded and over $75M in closings. I built and coached a team of 3-5 professionals, developed structured sales strategies, and consistently exceeded quota.
Now, as National Director of Business Development at Unified Building Group, I'm driving end-to-end business development across CapEx, New Construction, Critical Infrastructure, and Facilities Management, bringing the same energy, discipline, and results-oriented mindset to a new vertical.
B.S. Business Administration, Minor in Communications
Florida State University, College of Business, 2010
Career
Experience
National Director of Business Development
Unified Building Group
Driving end-to-end business development across CapEx, New Construction, Critical Infrastructure, and Facilities Management divisions. Leading outbound prospecting, enterprise relationship development, and cross-functional collaboration with marketing, estimating, and operations teams.
Key Achievements
- Drive outbound prospecting through cold calling, email, networking, and in-person meetings to generate qualified pipeline
- Develop and maintain relationships with targeted accounts, partners, vendors, and suppliers
- Lead RFP/RFQ responses and position solutions against competitive bids
- Collaborate with marketing teams to execute targeted marketing strategies and ensure brand consistency
- Represent organization at trade shows and regional events, strengthening brand visibility
- Track opportunities and pipeline data within Buildr CRM, providing regular reporting to leadership
- Support revenue growth through deal closure, forecasting, and pipeline management
Director of Business Development
Stone Oak Property Management
Led business development efforts for nearly eight years, overseeing a team of 3-5 professionals and driving growth in property management services. Built and executed structured sales strategies that consistently exceeded quota.
Key Achievements
- Onboarded over 2,000 single-family homes with $2,000+/month average rental price
- Generated and closed $75M+ in contracts through disciplined full-cycle sales execution
- Led and coached a team of 3-5 sales professionals to exceed performance targets
- Developed and implemented 30-60-90 day sales strategies improving retention and revenue growth
- Spearheaded lead generation through online platforms and social media
- Managed client reputation and coordinated marketing for brand consistency
- Developed training classes for real estate firms, increasing company visibility
Business Development Manager
No Time For Social
Developed and executed company-wide sales strategies, built a disciplined outbound sales engine, and managed a portfolio of 25+ active client accounts.
Key Achievements
- Closed 75+ new business deals through cold and warm outbound prospecting
- Implemented a 30-60-90 day sales plan enhancing client onboarding and retention
- Managed 25+ active client accounts with strong retention metrics
- Conducted daily outreach through cold calling, meetings, and networking events
- Maintained disciplined CRM tracking and activity reporting
Loan Coordinator
Supreme Lending
Supported loan origination and underwriting across multiple financial products, while building marketing systems and lead generation strategies from scratch.
Key Achievements
- Assisted in underwriting FHA, VA, conventional, and down payment assistance loans
- Built and managed the company website including a call-to-action pre-qualification page
- Produced and maintained a successful radio show targeting Realtors for lead generation
- Developed financial services marketing strategies to generate new borrower leads
- Ensured compliance with state and federal lending regulations
Tools & Platforms
Methodology
How I Work
I don't believe in winging it. Every successful sales motion I've built has been grounded in proven frameworks, disciplined execution, and a relentless focus on pipeline health. Here's how I approach business development.
MEDDPICC Framework
I use the MEDDPICC methodology to navigate complex sales cycles, identifying key decision-makers, quantifying economic impact, mapping the decision process, and aligning solutions to real business pain. This framework ensures nothing falls through the cracks and every deal has a clear path to close.
30-60-90 Day Strategy
Whether I'm onboarding into a new role or onboarding a new team member, I build structured 30-60-90 day plans that create early wins and long-term momentum. The first 30 days are about listening, learning, and mapping the landscape. Days 30-60 focus on quick wins and relationship building. Days 60-90 are about scaling what works and building sustainable pipeline.
Pipeline Building
Healthy pipeline is the lifeblood of any sales organization. I focus on disciplined prospecting through multiple channels: cold outreach, warm referrals, networking events, and strategic partnerships. I track everything in CRM, maintain rigorous follow-up cadences, and believe that consistent daily activity compounds into outsized results.
Team Development
The best individual contributors eventually hit a ceiling. The best leaders raise the ceiling for everyone around them. I invest heavily in coaching, training, and creating environments where people feel supported and challenged. I set clear expectations, provide the tools for success, and hold people accountable because I've seen firsthand what happens when you genuinely invest in your team's growth.
Beyond the Office
Coaching
QB Coach & Offensive Coordinator
Hyde Park / Regents School of Austin
Football coaching is more than a passion project. It's where I sharpen the same skills I use every day in business. As QB Coach and Offensive Coordinator, I design and execute offensive strategy, develop game plans, and lead a coaching staff through the kind of high-pressure decision-making that mirrors complex sales environments.
My Coaching Philosophy
Great coaching starts with meeting people where they are. Every quarterback I work with has different strengths, different learning styles, and different ceilings. My job is to build a development plan that maximizes their potential through structured training, film study, repetition, and honest feedback.
I believe in teaching players to think, not just execute. When a quarterback understands the 'why' behind a play call, they make better decisions under pressure. The same is true in business. When your team understands the strategy, they execute with confidence.
Get in Touch
Let's Connect
Whether you're looking for a sales leader, a business development partner, or just want to talk football, I'd love to hear from you.